What is magnetic flux?
we have an electromagnetic coil with a high field strength due to the current flowing through it, and that the ferromagnetic core material has reached its saturation point, maximum flux density. If we now open a switch and remove the magnetising current flowing through the coil we would expect the magnetic field around the coil to disappear as the magnetic flux reduced to zero.
However, the magnetic flux does not completely disappear as the electromagnetic core material still retains some of its magnetism even when the current has stopped flowing in the coil. This ability for a coil to retain some of its magnetism within the core after the magnetisation process has stopped is called Retentivity